Scarlett Johansson’s multi- million deal with L’Oreal has been confirmed.
The actress will be the face of the new colour line: HIP High Intensity Pigments.
According to Woman’s Wear Daily the deal is worth $3million and the company hope to generate $50 million of sales in the first year. Johansson said:” It’s wonderful to be working with L’Oreal, a company that has celebrated independent women for years.
“I’m very excited to be part of this campaign, which is modern and fashion forward.” (Source)